32 Draft Communications Plan 2010/11 PDF 361 KB
Additional documents:
Minutes:
The Board received a report that presented a draft Communications Plan for the Partnership.
The Board was advised that ‘Communicating for Confidence’ was a Home Office expectation and locally adopted priority. Although progress had been made in this area there was a need to form an agreed approach for communicating the work of the Partnership and the Plan set out how this could be approached over the forthcoming year.
Support was expressed for strengthening the way in which the Partnership communicated it’s work. It was noted that provision would need to be made to ensure that duplication did not occur and the Board was advised that existing mechanisms within the respective Partner organisations would be use where appropriate to avoid this.
In terms of the funding required to support the Plan the Board was advised that the Council would meet the costs attached to the ‘quick communications’ outlined in the Plan; in addition statutory partners were asked to make a contribution of £4K towards the publication costs attached.
The Board discussed the how the information would be disseminated and it was recognised that when a target group was identified consideration would need to be given to the way in which they would be most likely to access the information. This was particularly important in reaching young people and there was agreement that consideration should be given to using Social Networking sites and other data platforms in addition to leaflets and poster campaigns.
RESOLVED: