27 GOVERNANCE AND BRANDING PDF 169 KB
To receive the report from the Managing Director of Alexandra Palace Trading Limited (APTL) updating on the review of the governance of Alexandra Palace.
Additional documents:
Minutes:
The Committee received the report on the review of governance, and creating a vision for Alexandra Palace, introduced by Rebecca Kane (Managing Director – Alexandra Palace Trading Limited (APTL)). She informed the Committee that a written report on the outcome of the Stakeholders Event held on 24th October 2009 would be sent to stakeholders in the week commencing 9th November 2009. Stakeholders were expected to communicate the report to their resident’s associations/ colleagues etc. and provide feedback to the Palace.
APTL had sent out a tender, for the appointment of a communications management firm and once a contract had been agreed the successful firm would take on the Palace website to make it more interactive and will be responsible for the Palace’s newsletters and other communication.
The link to the community page on the Alexandra Palace website was:
http://www.alexandrapalace.com/About_Us/Community.html
RESOLVED
i. That the update on the Trustees’ away day and next steps as prepared by the independent facilitator be noted.
ii. That the key actions arising from the current communications strategy be noted and supported.
iii. That the financial commitment to the project to date, which was budgeted within the Trust’s development fund, and included an element of branding work, budgeted within APTL’s marketing costs, be noted. Any additional works arising from the yet to be approved Communications Strategy would be subject to Trustee approval.