Decision details

Appointment of Local Data Company to undertake High Streets and Town Centres Comparable Location Analysis

Decision Maker: Head of Programme Management

Decision status: Recommendations Approved

Is Key decision?: No

Is subject to call in?: No


In accordance with CSO 8.01 and 8.02, the Head of Programme Management is requested to approve under their delegated authority, the appointment of Local Data Company (LDC) to undertake a package of work to create and provide Haringey Council with Comparable Location Analysis data, and town centre bespoke boundary mapping.

The Council already has access to LDC’s online data portal. LDC will create bespoke town centre boundaries to enable the council to create reports for each town centre. LDC will also update their portal with these bespoke, accurate town centre boundaries. For each town centre, LDC will also identify comparable town centre locations for each town centres to be benchmarked against. This will enable town centre health check comparisons as well as retail and leisure gap analysis.

The total cost for this package of works is £3,170.

Reasons for the decision:

Following three competitive quotes a contract was awarded to Local Data Company for the installation of footfall devices at locations selected by LBH (Tottenham and Crouch End); access to footfall data and location insights through their online platform; and quarterly reporting to summarise footfall data for each sensor including daily, weekly, monthly, and annual footfall averages.

It has become apparent since the award of the contract that for a modest cost there is an opportunity to provide Comparable Location Analysis data for each of the main town centres and high streets in the borough. These locations can then be used for Haringey to undertake critical benchmarking analysis including town centre health check comparisons as well as retail and leisure gap analysis. This can feed into the emerging Local Plan and Economic Development Strategy.

Alternative options considered:

Do nothing
By doing nothing, the council would miss out on important analysis and data that will form the various interventions and support packages required as our high streets and town centres recover from the impact of the Covid-19 pandemic.

Appoint a different contractor
This was not a feasible option as by appointing a different contractor, the council would lose the continuity of the work already undertaken and the benefit of already having access to the LCD online platform.

Publication date: 27/04/2021

Date of decision: 23/04/2021